A Sophisticated Approach to ABM with Oracle DataFox

From Larry Simcox on February 26th, 2020

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Your B2B marketing strategy is only as good as the data that drives it. After all, good quality data is the foundation for creating highly targeted, personalized experiences that engage and convert.

Join us as we dive into how Oracle DataFox is changing the game for your account-based marketing strategies. Pairing an AI-driven data engine with a suite of AI capabilities, you can confidently rely on Oracle DataFox to power your ABM strategy by improving marketing efficiency and driving higher ROI for your marketing campaigns.

Speaker:

Stefan Castelan, Senior Product Manager, Oracle

Key takeaways include:

How to transform marketing with a quality data strategy
How to align with sales for improved MQL quality and boosted pipeline
How to create laser-targeted segmentation to increase personalization and improve engagement

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A Sophisticated Approach to ABM with Oracle DataFox

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